Fruit

Northwest Naturals works with many beer and cider companies on different applications. One area that has seen significant growth is fruit beers and beer cocktails. Beer companies are trying to market to wider audience to pull in people that might not normally enjoy beer. Beer cocktails normally utilize a lighter beer and with an ABV not over 4.5%.

The trend for product development continues to see a mixture of traditional flavors combined with savory flavors. Particularly in beverage applications, we are seeing drinks like

Citrus flavors have been trending for the past several years with consumers. Citrus can be used in a variety of ways in many applications including zest, syrups, candied, pickled and preserved. The market is now seeing more varietals of citrus in new product development including these applications; dressing, non-alcoholic beverages, alcoholic beverage, infused oils, smoothies, dessert and culinary applications.

The R and D department has been working its way through developing blends with a regional theme. This has lead us to try new fruits and flavor combinations. In March, we are focusing on the South region of the U.S.

Happy 2018, with the start of a new year comes a focus back to healthier eating and drinking habits. Last year, we saw the popularity of Kombucha explode in the market place. In the New Year, continuing on with other fermented drinks, Tepache seems posed to be the next “it” drink.