Are you a beverage manufacturer challenged with creating products that live up to your vision? Northwest Naturals, the industry leader in crafting custom juice solutions for over four decades, has the resources, experience, and skills to help manufacturers reach their flavor goals and even discover new opportunities. With a meticulous production process and a commitment […]
Beverages
Satisfying Gen Z’s Thirst:
Preparing for the Next Generation of Drinkers
Generation Z (the demographic born between 1997 and 2012) is now coming of drinking age. Their unique drinking habits and consumer behaviors will bring a shift to the beverage industry. We can help you prepare for it and keep your business relevant. As the beverage industry evolves, Gen Z’s drinking preferences and behaviors will heavily […]
Cocktail and Spirits Trends to Watch in 2024
With Gen Z entering the drinking age, an appreciation for global flavors and new preferences toward health and wellness, the alcohol and spirit industry is sure to be shaken up! As we move into 2024, the dynamic landscape of alcohol and spirits is undergoing exciting changes that businesses should monitor. Finding creative ways to engage […]
Hybrid Beverages Can Benefit from High-Flavor, Low-Juice Blends
Hybrid beverages combine elements from two or more different types or categories of beverages. These combinations often result in innovative flavor profiles that offer consumers a novel drinking experience. They have gained popularity as the industry continually explores creative ways to meet consumer trends. “In general, consumers are seeking better-for-you products with functional ingredients, and […]
Mocktails That Will Rock Your Holiday Parties
Holiday parties are a time of joy, celebration, and spending time with friends, family and loved ones. Alcoholic beverages can also be a traditional part of these festive celebrations. Even outside of the holidays, alcohol is often associated with relaxation and celebration, and we often see alcohol as a way to enhance these experiences. While […]
Balancing Your Juice Concentrate: The Art of Sweet Indulgence
If you’re already using juice concentrates in your food and drink applications, you’re on the right path to creating potent, delicious, consistent, and cost-effective sweet treats, but are you having trouble reaching the flavor goals you had in mind? The culprit might just be an unbalanced use of sweetness. Finding the ideal balance with juice […]