At Northwest Naturals, we’re always pushing the boundaries of flavor innovation to deliver unique experiences to our customers. This quarter, we’re excited to introduce our latest tasting kit, Fire and Ice. This unique duo takes your taste buds on a thrilling journey by contrasting warming and cooling sensations in one enticing package. Whether you’re looking […]
Health & Wellness
Catering to Generation X’s Shift Towards a Healthier Lifestyle with HiFly
As Generation X (born between 1965 and 1980) enters middle age, their preferences are evolving in ways that are reshaping the food and beverage industry. Traditionally, this generation embraced alcohol as a staple in social settings, mirroring the habits of Baby Boomers. However, there is now a noticeable shift towards moderation and wellness, driven by […]
How to Achieve Your Flavor Goals with NWN Fruit Solutions
At Northwest Naturals, creating the perfect juice blend is both an art and a science. Our dedicated Research and Development (R&D) team combines technical expertise, creativity, and exceptional communication to deliver the precise flavor you need for your applications. Let’s dive into how our process ensures you get exactly the taste you’re looking for. The […]
Introducing HiFly: Revolutionizing the Beverage Industry with High-Flavor, Low-Juice Blends
In the ever-evolving beverage industry, innovation is key to staying ahead of the curve. Enter HiFly, a product designed by the R&D experts at Northwest Naturals to enhance your beverage creations with high flavor impact while maintaining a low-calorie profile. Whether you’re formulating a non-alcoholic sparkling beverage, a low-calorie ready-to-drink (RTD) alcoholic drink, or a […]
The Rise of Nutraceuticals: What You Need to Know
In recent years, the term “nutraceuticals” has been making waves in the health and wellness industry, and for good reason. These bioactive compounds, found naturally in certain foods and plants, offer a plethora of health benefits beyond basic nutrition. As awareness of the newer generations shifts to place a greater importance of holistic health, the […]
Create Beverages that Spring into Flavor
As flowers start to bloom and the weather warms up, it’s the perfect time to refresh your beverage offerings with delightful fruit flavors that capture the essence of spring. At Northwest Naturals, we’re passionate about providing beverage manufacturers and recipe developers with the highest quality fruit juice concentrates to help bring their creations to life. […]
Satisfying Gen Z’s Thirst:
Preparing for the Next Generation of Drinkers
Generation Z (the demographic born between 1997 and 2012) is now coming of drinking age. Their unique drinking habits and consumer behaviors will bring a shift to the beverage industry. We can help you prepare for it and keep your business relevant. As the beverage industry evolves, Gen Z’s drinking preferences and behaviors will heavily […]
Hybrid Beverages Can Benefit from High-Flavor, Low-Juice Blends
Hybrid beverages combine elements from two or more different types or categories of beverages. These combinations often result in innovative flavor profiles that offer consumers a novel drinking experience. They have gained popularity as the industry continually explores creative ways to meet consumer trends. “In general, consumers are seeking better-for-you products with functional ingredients, and […]
Balancing Your Juice Concentrate: The Art of Sweet Indulgence
If you’re already using juice concentrates in your food and drink applications, you’re on the right path to creating potent, delicious, consistent, and cost-effective sweet treats, but are you having trouble reaching the flavor goals you had in mind? The culprit might just be an unbalanced use of sweetness. Finding the ideal balance with juice […]
