Consumers are looking for snacks that bridge the gap between meals as well as meal replacers. The three major areas that consumer are looking at according to (fooddive.com) is freshness (43%), low sugar (36%) and low fat (31%). While convenience is number one on consumers’ minds they also don’t want to sacrifice health or creativity in their flavor options.
This last presentation cycle R and D concentrated on trends in the industry that target Health and Wellness. The industry is a rapidly growing 4 trillion-dollar business. Some of the topics covered included, Juneberry Blend made into a meat and fruit bar, Orange Grapefruit Turmeric Blend used in a wellness gummies and Lemon Maple Blend to mimic the ingredients in the Master Cleanse.
Welcome to 2020! Last month we started spotlighting some trending flavors that are projected to be on the rise for the new year. The R and D department focused on botanical flavors last month. Shana developed a new blend Hibiscus Lemon WONF.
This month the R and D team focused on creating new blends based the trend of Botanical and Herbs. The category is seeing increased interest from consumers looking for unique flavors based from plants. I decided this time to try my hand at making Sake flavored with our juice blends. READ MORE...
Pumpkin continues to be a “hot” flavor according to (Gelski, Jeff (2019, October 19) Could any fall flavors become the next pumpkin spice? www.foodbusinessnews.net). Growth continues to go up and from 2016 to 2018 the flavor saw a 16% increase. The cooler weather in the fall continues to encourage consumers to warm spice flavors like Turmeric, Cinnamon, Nutmeg, Black Pepper and incorporated into “comfort foods”.